What Your Unsolicited Emails Say About You, with Lee Caraher
Episode 48
Lee McEnany Caraher is the founder and CEO of Double Forte, a national public relations and communication agency, based in San Francisco, that works with beloved consumer, technology, and wine brands. Lee is a highly sought-after communications expert known for her business building acumen and insights. She’s a straight talker with a big laugh that gets her out of more trouble than it creates.
Lee is also an acclaimed author and speaker and a recognized expert on creating high performing, positive, intergenerational workplaces. Through her work, she shows companies and non-profit organizations how to embrace the qualities of different generations, reduce negative dynamics between people, and how to recognize the significant benefits of shifting the definition of loyalty from a long tenure of employment to a lifetime of allegiance regardless of employment status.
Lee is active in her community and sits on the Board of Governors of Public Advocates and the Executive Board of Wisconsin Farm Technology Days, 2021. She recently served as Secretary on the Board of Directors of the PR Council, the national trade association for Public Relations agencies. She previously served on the boards of KQED Public Media, San Francisco’s Grace Cathedral, Community Gatepath, and St. Paul’s Choir School, among others. A graduate of Carleton College, Lee has a degree in medieval history which she finds useful every day – especially during a pandemic. She splits her time between San Francisco, Eau Claire, and New York.
What you will learn in this episode:
- What unsolicited emails say about you, even if it’s part of your job to send cold emails
- Why breaking the rules of email structure to get engagement gets you ignored
- How the tactics you employ to get someone’s attention speaks for you
- What a good email communication looks like
- The history of communication in the workplace
- Why you should do research on someone before sending an unsolicited email
Resources:
- Website: https://leecaraher.com/
- LinkedIn: https://www.linkedin.com/in/leecaraher
- Facebook: https://www.facebook.com/LeeCaraher1/
- Twitter: https://twitter.com/leecaraher
